Patient Acquisition: Inverting the Sales Funnel

The link below is to a presentation of mine on Slideshare about patient acquisition; how it is done and my thoughts on how it ought to be done.  In today’s world most hospitals spend a lot of money chasing people.  However, the people they are chasing are researching from which hospital they will purchase services.

If you know the cost to acquire a patient the traditional way please let me know.  The cost to  have a patient choose your facility is almost zero.

How to acquire patients on http://www.slideshare.net/paulroemer/how-to-acquire-patients-21677042

Please let me know what you think

 

 

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